followers who believed that “Pastor Russell took the place of Mr. Barbour who became unfaithful and upon whom was fulfilled the prophecies of Matthew 24:48–51 and Zechariah 11:15–17.”2 Zion’s Watch Tower served as the rallying point for followers Russell accumulated through his dynamic public speaking in city after city. And when he began to write a series of books outlining his theology, the magazine proved to be an effective advertising medium. Not merely a writer and preacher, however, Russell